Consistent color is important to the DGSOM identity. When creating print or online material specific to the DGSOM, the approved secondary color palette can also be used. This neutral palette was created to represent the modern, sophisticated qualities of the UCLA Health System brand and should therefore also represent the DGSOM.
These neutral colors were created as accent colors. They may be used in the same applications as those of the secondary palette. Combined with the bright hues of the secondary colors, these subtle tones create a visual counterpoint.
The DGSOM color palette includes UCLA blue, UCLA yellow, the secondary color palette and this neutral color palette. You are strongly encouraged to use these palettes only. Please carefully consider any deviation, and maintain consistency whenever possible.