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UCLA Health
Brand Identity Guidelines
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Brand
Glossary of Terms
Facts & Figures
Social Media
Logos
Seal and Brand Descriptor
Logo Clear Space
Minimum Logo Size
Outdated Logo Designs
DGSOM Logo Usage with UCLA HS Logo
Colors
Logo Color Specifications
Solid White Backgrounds
Solid-Color Backgrounds 30% Value or Less
Solid-Color Backgrounds Greater than 30%
Black-And-White
Black-And-White Reversed
Correct Color Applications
Incorrect Color Applications
Logo Colors
Secondary Color Palette
System Neutral Color Palette
Fonts
Primary System Typeface
System Complementary Typefaces
System Typefaces For Use With PCs
Orders
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Logos
Electronic Stationery
PowerPoint Presentation
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Brand Identity Guidelines
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